## Overview

When you downgrade to the **Free plan**, ReelPik automatically applies the Free plan's usage limits to your existing campaigns and features.

Here’s what to expect after downgrading.

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## What happens after downgrading?

### 1. Campaign limits

The Free plan allows **1 campaign per widget type**.

If you have multiple campaigns of the same widget type, campaigns that exceed this limit will be moved to **Draft**.

### 2. Video limits

The Free plan supports up to **5 videos per campaign**. If your campaign contains more than 5 videos:

* The **first 5 videos** will remain active and visible on your storefront.

* Videos from the **6th onward will be locked** and will not appear on your storefront.

* Locked videos are not deleted. You can still **reorder or remove** them.

> **Tip:** Reorder your videos to choose which 5 videos you want to display on your storefront.

### 3. Product limits

The Free plan supports **1 product per video**.

If a video has multiple tagged products:

* The **first product** will remain active and visible on your storefront.

* Products from the **2nd onward will be locked** and will not appear on your storefront.

* Locked products are not deleted. You can still **reorder or remove** them.

> **Tip:** Rearrange your tagged products to choose which product you want customers to see.

### 4. SEO & GEO

**SEO & GEO** is not available on the Free plan.

After downgrading, SEO & GEO optimization will automatically stop running.

### 5. Product bundles

**Product Bundle** is not available on the Free plan.

If you previously set up a product bundle, the products will return to the default behavior and appear as **individual products** instead of a bundle.

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## Before you downgrade

We recommend reviewing your campaigns before switching to the Free plan:

* Keep **1 campaign per widget type**.

* Reorder your videos so the **5 videos you want to display come first**.

* Reorder tagged products so the **product you want to display comes first**.

> **Important:** Content that becomes locked due to Free plan limits is **not deleted**. You can still reorder or remove locked videos and products from the campaign editor.

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