When you launch multiple campaigns, you need a way to control which one appears at any given time.
This is where Priority settings come in. Priority dictates the "importance" of your campaigns, ensuring the most relevant one is displayed to your customers.
Here is a breakdown of what campaign priority means and how our app uses it.
Note: 1 is the highest priority
How priority controls the display
When you use the Reelpik blocks (like the Carousel or Floating reel) in your theme editor, the app checks the priority value if you haven't explicitly selected a campaign ID for that specific block.
If the theme editor block is left blank, the app will always default to displaying the active campaign with the highest priority number.


Essential priority rules to remember
Please keep these rules in mind when setting up your campaigns:
| Priority rule | Description |
|---|---|
| Separate priorities | The priority for a Carousel campaign is separate from the priority for a Floating Reel campaign. They do not conflict with each other. |
| Blank field (auto-assign) | If you leave the Priority field completely blank when creating a campaign, the app will automatically assign a default priority value. |
| Tie-breaker | If you have multiple active campaigns with the exact same priority number (e.g., two campaigns both set to priority 3), the app will display the oldest campaign (the one that was created first). |
We highly recommend that you set different priority numbers for each of your campaigns. This ensures you always know which campaign will display when the block ID is not specified.
If you have any questions about structuring your campaigns, feel free to reach out!
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