Shopify video upload & storage limits by Shopify plans

Lan Phuong

Lan Phuong

Last updated on Aug 12, 2026

To make the most of our shoppable video features, it’s important to understand the video upload and storage limits that Shopify itself applies based on your subscription plan.

These limits determine how many video files and how much total video storage your Shopify store can use and they apply to all video assets you upload through ReelPik or directly into Shopify’s content files.

Your video contents whether product demos, user-generated content, or influencer reels should work within Shopify’s plan limits. If you hit your upload or storage cap, new videos may fail to upload or might require you to upgrade your Shopify subscription. Understanding these limits helps you plan your content strategy and avoid surprises.

Video upload limits by Shopify Plan

Shopify plan Limit per store
Starter 250
Retail 250
Basic and Shopify development stores 250
Grow 1000
Advanced 5000
Plus and Shopify Partner Plus sandbox stores 50000
Enterprise 50000

Video storage limits by plan

The amount of storage that you have available for uploaded videos varies depending on your Shopify subscription plan.

Review the following table to learn more about video storage limits.

Shopify plan Limit per store
Starter 50 GB
Retail 50 GB
Basic and Shopify development stores 50 GB
Shopify Partner Plus sandbox stores 60 GB
Grow 500 GB
Advanced 500 GB
Plus 1 TB
Enterprise 2 TB

How these Shopify limits impact ReelPik users

Reelfy lets you upload and showcase shoppable videos, but your ability to upload and store these videos ultimately depends on Shopify’s plan limits. Here’s how it works in practice:

  1. Uploading videos

When you upload a video via ReelPik we host it through Shopify’s content files. It counts toward your store’s video file quota and total video storage limits.

  1. Managing your files
  • If you reach the video count limit, you’ll need to remove unused videos before uploading more.

  • If you hit the storage limit, reducing the total file size (e.g., compressing files or using shorter clips) helps free space.

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