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General Questions

What is Shoppable video?

Overview Shoppable videos let you connect products directly to your video content, allowing shoppers to discover featured products and add them to their cart without leaving the video experience. By making your videos interactive, you can create a more engaging shopping journey and help shoppers move naturally from watching โ†’ discovering โ†’ shopping. Turn your videos into interactive shopping experiences with ReelPik Shoppable Videos. Carousel Widget The Carousel Widget displays your shoppable videos in a horizontal video carousel on selected pages of your store. You can add the Carousel Widget to: - Homepage - Product pages - Collection pages Tip: Use the Carousel Widget when you want to showcase multiple shoppable videos while keeping them integrated into your store's existing layout. Highlight Widget The Highlight widget displays your videos in a compact, visually engaging format that allows shoppers to quickly discover your video content. You can use Highlights to showcase selected videos, campaigns, or product-related content in a prominent area of your storefront. Tip: Use Highlights to draw shoppers' attention to your most important or engaging video content. Grid Widget The Grid widget displays multiple shoppable videos in a grid layout on your storefront. This layout allows shoppers to browse several videos at once and choose the content they are most interested in. Tip: Use the Grid layout when you want to showcase a larger collection of videos in a structured and easy-to-browse format. Floating Reel The Floating Reel displays your shoppable videos in a floating video player in the corner of your storefront. It can appear across all pages of your store, allowing shoppers to access your videos while browsing different parts of your website. Tip: The Floating Reel is a great option if you want your video content to remain accessible across your store without taking up additional space in your page layout. Story Widget The Story widget displays your videos in a story-style format, allowing shoppers to tap through videos in an immersive, mobile-friendly experience. It is especially useful for showcasing short-form content such as product demonstrations, UGC, tutorials, or behind-the-scenes videos. Tip: Use Stories to create an engaging, social-media-style browsing experience and encourage shoppers to explore multiple videos. Product Video The Product Video widget displays videos directly on your product pages, above the Add to cart button. It automatically showcases the videos connected to the current product. Example: If you have 5 videos connected to Product A, shoppers visiting Product A's product page will see all 5 videos in the Product Video section. Tip: Make sure your videos are connected to the correct products so shoppers can see relevant content when viewing each product. We value your feedback โ€” it helps us continuously improve our apps and provide you with a better experience. ๐Ÿ–ฅ๏ธ Demo store: Check out here with password: 1 ๐Ÿ‘‰ Chat with us: Share your feedback directly with our team. ๐Ÿ‘‰ Email us: hi@reelpik.com ๐Ÿ‘‰ Explore more apps: Discover more Fordeer apps. ๐Ÿ‘‰ Join our community: Join ForDeer Community to get the latest updates, tips, and special deals. ๐Ÿ• Working hours: 8:30 AM โ€“ 5:00 PM (UTC+7), Mondayโ€“Friday. We typically reply to live chats within minutes and emails within a few hours. Need help? Feel free to reach out anytime via live chat or email!

Configuring & Managing

How to use priority for shoppable video campaign?

When you launch multiple campaigns, you need a way to control which one appears at any given time. This is where Priority settings come in. Priority dictates the "importance" of your campaigns, ensuring the most relevant one is displayed to your customers. Here is a breakdown of what campaign priority means and how our app uses it. Note: 1 is the highest priority How priority controls the display When you use the Reelpik blocks (like the Carousel or Floating reel) in your theme editor, the app checks the priority value if you haven't explicitly selected a campaign ID for that specific block. If the theme editor block is left blank, the app will always default to displaying the active campaign with the highest priority number. Essential priority rules to remember Please keep these rules in mind when setting up your campaigns: | Priority rule | Description | | ------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | Separate priorities | The priority for a Carousel campaign is separate from the priority for a Floating Reel campaign. They do not conflict with each other. | | Blank field (auto-assign) | If you leave the Priority field completely blank when creating a campaign, the app will automatically assign a default priority value. | | Tie-breaker | If you have multiple active campaigns with the exact same priority number (e.g., two campaigns both set to priority 3), the app will display the oldest campaign (the one that was created first). | We highly recommend that you set different priority numbers for each of your campaigns. This ensures you always know which campaign will display when the block ID is not specified. If you have any questions about structuring your campaigns, feel free to reach out! We value your feedback โ€” it helps us continuously improve our apps and provide you with a better experience. ๐Ÿ–ฅ๏ธ Demo store: Check out here with password: 1 ๐Ÿ‘‰ Chat with us: Share your feedback directly with our team. ๐Ÿ‘‰ Email us: hi@reelpik.com ๐Ÿ‘‰ Explore more apps: Discover more Fordeer apps. ๐Ÿ‘‰ Join our community: Join ForDeer Community to get the latest updates, tips, and special deals. ๐Ÿ• Working hours: 8:30 AM โ€“ 5:00 PM (UTC+7), Mondayโ€“Friday. We typically reply to live chats within minutes and emails within a few hours. Need help? Feel free to reach out anytime via live chat or email!

SEO & Performance

How to optimize videos for SEO and GEO?

Overview Make your ReelPik videos easier for search engines and AI shopping agents to understand, discover, and use when recommending your products. With ReelPik, you can add metadata to your videos to support two important goals: - SEO (Search Engine Optimization): Help search engines better understand your video content and improve its visibility in search. - GEO (Generative Engine Optimization): Provide AI shopping agents with additional context about your video and products so they can better understand and recommend them. SEO vs. GEO: What's the Difference? | | SEO | GEO | | ---------------- | ------------------------------------------ | ---------------------------------------------------------------- | | Designed for | Search engines | Generative AI & AI shopping agents | | Main goal | Improve search visibility | Improve AI understanding and discovery | | Uses | Title, description, thumbnail, upload date | Video content + product context + metadata | | Example | Helping Google understand your video | Helping an AI agent understand which product your video features | Using both helps your ReelPik videos become more accessible across traditional search and emerging AI-powered shopping experiences. How to set up SEO Metadata Step 1: Open your campaign 1. Go to ReelPik Videos โ†’ Campaigns. 2. Open the campaign you want to edit. 3. On the video card, click the โ–ผ dropdown next to Edit Products. 4. Select SEO metadata. Step 2: Configure the metadata A Metadata popup will appear with the following fields: 1. Thumbnail (Required) Choose the image that will represent your video in search results. You can either: - Choose video frame โ€“ Select any frame from the video using the timeline. - Upload cover image โ€“ Upload a custom thumbnail. 2. Title (Required) Enter a descriptive title that clearly explains the video content. Example: Premium Skateboard for Beginners & Pros 3. Upload Date (Required) Select the date when the video was uploaded or published. 4. Description Provide a short description to help search engines understand your video. Example: Ride with confidence on a premium skateboard featuring a durable deck, smooth-rolling wheels, and excellent stability for cruising, commuting, and street tricks. Step 3: Save your changes Click Save to apply the metadata. A preview panel on the right shows how your video information may appear in search results. How to use GEO Metadata Once your SEO Metadata is configured, you can use your ReelPik videos as an additional source for AI-generated product information. Step 1: Complete your video metadata Before using ReelPik Video as a GEO source, make sure your videos have a relevant Description. The detail gives AI systems more context about the content of your video. Step 2: Select ReelPik Video as a product description source 1. Go to Agentic. 2. Find Product Description. 3. Select ReelPik Video as a source. 4. Save your changes. Your ReelPik video content can then be used as additional context for generating product descriptions and supporting AI-powered product discovery. Tip: Make sure each video is connected to the correct products in ReelPik. Accurate product-to-video relationships help AI systems understand which products are featured in your content. Best Practices for SEO & GEO 1. Write descriptive titles Clearly explain what shoppers will find in the video. Good: Premium Running Shoes for Everyday Training Avoid: Video 01 2. Use relevant keywords naturally Include keywords that accurately describe the video and product. For example: - Running shoes - Wireless headphones - Leather handbag - Summer dress - Premium skateboard Avoid keyword stuffing or adding irrelevant keywords. 3. Write useful descriptions Keep descriptions concise but informative. We recommend around 100โ€“160 characters when possible. Focus on information that helps both shoppers and AI systems understand the product. 4. Use a clear thumbnail Choose a high-quality image that accurately represents the video and featured product. 5. Connect videos to the right products Make sure the products linked to your video are actually featured or relevant to the content. This is particularly important for GEO because AI systems need accurate context when generating product information or making recommendations. Important Notes - Title, Thumbnail, and Upload Date are required fields. - Description is optional but strongly recommended. - Updating SEO Metadata does not change the products linked to your video. - Updating metadata does not change how your video is displayed in your ReelPik campaign. - SEO and GEO metadata do not guarantee higher search rankings or AI recommendations. - Search engines and AI platforms may need time to crawl, process, and update information after changes are published. Give your videos the context they need to be discovered by both search engines and the next generation of AI-powered shopping experiences. We value your feedback โ€” it helps us continuously improve our apps and provide you with a better experience. ๐Ÿ–ฅ๏ธ Demo store: Check out here with password: 1 ๐Ÿ‘‰ Chat with us: Share your feedback directly with our team. ๐Ÿ‘‰ Email us: hi@reelpik.com ๐Ÿ‘‰ Explore more apps: Discover more Fordeer apps. ๐Ÿ‘‰ Join our community: Join ForDeer Community to get the latest updates, tips, and special deals. ๐Ÿ• Working hours: 8:30 AM โ€“ 5:00 PM (UTC+7), Mondayโ€“Friday. We typically reply to live chats within minutes and emails within a few hours. Need help? Feel free to reach out anytime via live chat or email!

Analytics & Optimisation

Understanding ReelPik analytics dashboard

Overview ReelPik Analytics gives you a complete view of how your videos and widgets are performing in your Shopify store. You can track video views, add-to-cart clicks, orders, sales, conversion rate, and click-through rate (CTR), as well as identify your top-performing campaigns, videos, and products. Use these insights to understand how shoppers interact with your video content and optimize your campaigns to drive more engagement and sales. Video Views Video views show the number of qualified views your videos have received. - A view is counted when a shopper watches at least 2 seconds of a video. - If a shopper watches the same video multiple times across different viewing sessions, each qualified view is counted separately. For example, if a shopper watches Video 1 for at least 2 seconds, switches to Video 2, and then returns to Video 1 for another 2 seconds, ReelPik records 2 views for Video 1. CTA Button Clicks CTA button clicks show the total number of times shoppers click a purchase CTA while interacting with your shoppable videos. ReelPik displays two types of CTA button clicks here: - Add to Cart: The number of times shoppers add a product to their cart directly from a shoppable video. - Buy Now: The number of times shoppers click Buy Now to proceed directly to purchase from a shoppable video. Tip: Compare Add to Cart and Buy Now clicks to understand how shoppers prefer to move from watching your videos to making a purchase. Orders Orders shows the total number of successful orders attributed to your shoppable video content. Use this metric to understand how your videos contribute to completed purchases in your store. Tip: Compare Orders across different videos and campaigns to see which content is driving the most purchases. Sales Sales shows the revenue attributed to shoppers who interacted with your video content before making a purchase. ReelPik tracks two types of sales: - Direct Sales: When a shopper watches a video, clicks View Product or Add to Cart, and purchases the product within 30 days, the purchase is counted as a Direct Sale. - Influenced Sales: When a shopper watches a video without clicking a CTA, then purchases the same product within 30 days, the purchase is counted as an Influenced Sale. Sales are calculated based on product value and exclude shipping fees, taxes, duties, discounts, and other non-product charges. Note: Sales can be attributed to both products tagged directly in your videos and recommended products associated with them. Conversion Rate Conversion rate shows the percentage of video views that result in an order. It is calculated as: Conversion Rate = Total Orders รท Total Video Views A higher conversion rate means a greater percentage of shoppers who watch your videos go on to complete a purchase. Tip: Compare conversion rates across your videos to identify which content is most effective at turning viewers into customers. Click-through Rate (CTR) Click-through rate (CTR) shows the percentage of video views that result in a shopper clicking on a featured product. It is calculated as: CTR = Total Clicks รท Total Video Views CTR helps you understand how effectively your videos encourage shoppers to explore the products being featured. Tip: Compare CTR across your videos to identify which content generates the most product interest. Top Performance Rankings ReelPik Analytics helps you identify which campaigns, videos, and products are performing best. - Top Campaigns: See your best-performing campaigns based on views, add to cart, sales, orders, and conversion. - Top Videos: See your best-performing videos based on video views, add to cart, sales, orders, and conversion. - Top Products: See which products are getting the most views, add to cart, sales, orders, and conversion. Tip: Use these rankings to understand what works best with your shoppers and apply those insights to future videos and campaigns. ๐ŸŽ Try Analytics Free for 1 Month Want to explore ReelPik Analytics before upgrading your plan? With ReelPik's 1-Month Free Trial Program, you can request access to Analytics and try it on your store for 1 month at no cost, without upgrading your current plan. Simply contact our support team and let us know you'd like to try Analytics (Basic/Advanced/Both). Once your request is approved, our team will enable the feature for your store. Note: You can request up to 3 eligible premium features as part of the 1-month free trial. After 14 days, we'll ask you to share some quick feedback about your experience. Learn more about the 1-Month Free Trial Program We value your feedback โ€” it helps us continuously improve our apps and provide you with a better experience. ๐Ÿ–ฅ๏ธ Demo store: Check out here with password: 1 ๐Ÿ‘‰ Chat with us: Share your feedback directly with our team. ๐Ÿ‘‰ Email us: hi@reelpik.com ๐Ÿ‘‰ Explore more apps: Discover more Fordeer apps. ๐Ÿ‘‰ Join our community: Join ForDeer Community to get the latest updates, tips, and special deals. ๐Ÿ• Working hours: 8:30 AM โ€“ 5:00 PM (UTC+7), Mondayโ€“Friday. We typically reply to live chats within minutes and emails within a few hours. Need help? Feel free to reach out anytime via live chat or email!

Configuring & Managing

How can I import videos into a campaign?

Overview ReelPik lets you import videos from multiple sources, so you can easily bring your existing content into the app and use it in your shoppable video campaigns. You can import videos from Instagram or TikTok, your device, or Shopify Files. Import from Instagram or TikTok You can import your existing content from Instagram or TikTok directly into ReelPik. Step 1: Choose Instagram or TikTok From the Videos section, select: - From Instagram โ†’ click Import - From TikTok โ†’ click Import Step 2: Search and Fetch videos - Option 1: Search by username (or by URLs): Enter the username of the Instagram or TikTok account you want to import videos from. - Option 2: Search by URL: Copy the video URL of an individual reel from Instagram or TikTok and paste it into the box. Note: Before continuing, make sure "I have permission from the content creator to use this video" is checked. Step 3: Select and import videos Select the video(s) you want to add to ReelPik, then click Import Selected. Wait while ReelPik imports and processes your selected videos. Once completed, they will be available in your video list. Tip: We recommend importing a maximum of 10 videos at a time to help maintain a stable connection and ensure your videos are uploaded and processed successfully. Import from Device You can upload videos directly from your computer to ReelPik. Step 1: Open the upload window From the Videos section, selectย From Device,ย then click Select. Step 2: Add your videos Click to select files to choose videos from your computer. You can also drag and drop your videos directly into the upload area. Multiple videos can be added at once. Step 3: Check the video format ReelPik currently accepts the following video formats: - MP4 - MOV - WEBM Step 4: Upload your videos After adding your files, review your selection and click Upload Videos. Wait while ReelPik uploads and processes the files. Once completed, your videos will be available in your video list. Import from Shopify Files If your videos are already stored in Shopify Files, you can add them directly to ReelPik without uploading them again from your device. We value your feedback โ€” it helps us continuously improve our apps and provide you with a better experience. ๐Ÿ–ฅ๏ธ Demo store: Check out here with password: 1 ๐Ÿ‘‰ Chat with us: Share your feedback directly with our team. ๐Ÿ‘‰ Email us: hi@reelpik.com ๐Ÿ‘‰ Explore more apps: Discover more Fordeer apps. ๐Ÿ‘‰ Join our community: Join ForDeer Community to get the latest updates, tips, and special deals. ๐Ÿ• Working hours: 8:30 AM โ€“ 5:00 PM (UTC+7), Mondayโ€“Friday. We typically reply to live chats within minutes and emails within a few hours. Need help? Feel free to reach out anytime via live chat or email!